Society is increasingly developing, people are exposed to more modern and civilized things. That's why studying abroad becomes a means, a bridge to bridge the gap for people from different countries around the world to be allowed to study and research in countries with progressive education. Currently in Vietnam, the movement to study abroad is blooming strongly. That's why the foreign study abroad industry is increasingly developing and expanding in Vietnam. Study abroad service business activities are not only of interest to domestic investors but also foreign investors. However, not all individuals and organizations master the regulations and procedures to establish a foreign-invested study abroad consulting center. With many years of experience operating in the corporate sector in general and providing legal services to businesses in particular. Next we will learn and analyze the business market of study abroad consulting services and marketing plans for foreign study service companies. In fact, there is a difference between the remuneration regime between the public and private sectors in this field, causing the bleeding of pigment to increase and there needs to be sustainable solutions to prevent this situation. Developing in a negative direction is not beneficial to the national economic sector.