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     2026:5/3

International Journal of Management and Organizational Research

ISSN: (Print) | 2583-6641 (Online) | Impact Factor: 8.56 | Open Access

Digital Leadership and Strategic Human Resource Transformation: A Pathway to E-Business Growth in Rural Raipur

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Abstract

This study examines the relationship between digital leadership, HR innovation, and e-business growth in rural enterprises of Raipur district, Chhattisgarh. Using a quantitative analytical design, data were collected from 250 respondents, including HR professionals and small business owners, through structured questionnaires. The results reveal a significant positive correlation (r = 0.68, p < 0.01) between digital leadership and HR digitalization. Regression analysis further indicates that HR digital transformation explains over 55% of the variance in organizational growth and employee performance, emphasizing its strategic role in enhancing competitiveness and operational efficiency. The findings highlight that leadership vision, digital mindset, and HR technology adoption are critical drivers for sustainable e-business development in rural contexts. The study supports Transformational Leadership Theory and Human Capital Theory, underscoring that digital competencies and HR innovation jointly foster long-term enterprise resilience. Policy implications include the need for leadership training, digital HR infrastructure, and inclusive skill development initiatives. The research provides valuable insights for policymakers, rural entrepreneurs, and HR practitioners seeking to promote digital transformation within emerging economies.

How to Cite This Article

Priyanka Singh, Dr. Arvind Kumar Saxena (2024). Digital Leadership and Strategic Human Resource Transformation: A Pathway to E-Business Growth in Rural Raipur . International Journal of Management and Organizational Research (IJMOR), 3(6), 176-182. DOI: https://doi.org/10.54660/IJMOR.2025.4.5.88-94

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